Recruited by the Erwin Hymer Group to market both American Fastbacks and Cliffride automotive aftermarket brands. Gabe managed the day-to-day brand strategy, tactics, and development for both companies. Developed overall cohesive marketing and communication plans and implemented all consumer-facing product development improvements. Built, developed, and led a full-service, in-house marketing team of 10 people specializing in graphic design, video production, digital marketing, and trade shows.
